Doritos

JJ Keith

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JJ Keith

Penalties · Doritos

“Penalties. The nation’s achilles heel…”

This summer’s festival of football is nearly upon us so it’s probably best to talk about England’s penalty misery now rather then when the inevitable happens at the World Cup in just under two month’s time.

To spare our blushes, JJ’s new one with Doritos sees their now famous mariachi band enlisted to give us a few tips on how to successfully navigate the perfect penalty shoot-out. The magnificent Mexicans use some pretty fancy and utterly convincing (*ahem*) football skills to outfox a group of lads (and, somewhat ominously, England goalkeeper Joe Hart) down the park all in aid of Doritos’ competition to win an amazing football holiday of a lifetime.

See more of JJ’s work on the website: https://niceshirtfilms.com/director/jj-keith/
And there’s always more fun at the NS Blog: https://niceshirtfilms.blogspot.com

Philips

JJ Keith

PLAY

JJ Keith

Father's Day · Philips

JJ’s latest is an ode to fatherhood. There’s the old one that kids always like ask, about how there’s a Father’s Day and there’s a Mother’s Day… so when’s it Children’s Day?? The obvious answer is that it’s Children’s Day everyday, as this film shows. Two cheeky young scamps run a Dad ragged on just your regular average morning routine, featuring spilt milk, dog shaving and very diva-ish wardrobe demands.

The family’s quite vast array of Philips products get put to their full use in a spot that is a cute slice of frantic family life, with a twist at the end that shows a father’s day/work is never done.

Excitingly enough, the film is one of the initial offspring from JJ’s new German production venture. FoxDevil Films (https://foxdevilfilms.com/) comprises of an immensely talented roster out of Berlin that is sure to take over Germany and beyond soon.

See more of JJ’s work for the UK over on the Nice Shirt website: https://niceshirtfilms.com/director/jj-keith/

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