We have a warm and fuzzy feeling at Nice Shirt towers after this year’s offering for The Royal British Legion’s Poppy Appeal finally aired.

Co-directed by Tareq & Stuart Douglas, the campaign features some truly impressive individuals: British Paralympian Richard Whitehead MBE; war hero and Victoria Cross recipient Johnson Beharry; Mark Strong, Bear Grylls, Mumsnet’s Justine Roberts and a host of others.

The film explains what life-changingly significant contributions the WW1 generation made to our world, in a time of deep and dark conflict that puts the current Euro-shambles into perspective.

Humbling stuff with which we are very proud to have been involved.